Email is the highest ROI marketing strategies for any business and has long held this title as king. The challenge in converting people into customers is having healthy lists and the way to build healthy lists is by offering consistently great value in your content designed and delivered to people’s inboxes.
In this email automation campaign package, we will work with you to design a 3-4 part lead nurturing campaign.
The parts should include:
- Welcome/Thank You Message (immediately delivered upon sign-up)
- A nurturing email, introducing the lead to additional resources and benefits of your website and company as a whole
- A soft sell for additional services and ask for a referral to other friends in the lead’s network
- A hard sell with some kind of discount offer or coupon code or FREE CONSULTATION