Introduction to Digital Marketing Course

FREE Certification Course

Digital Marketing is any kind of marketing that happens on a digital platform. Whether it’s on your website, your social media, or through email, it’s digital marketing. On the other hand, Inbound Marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. It’s a way to market (usually using digital marketing tactics) that draws in qualified leads, rather than blasting a message out to a mass audience. The Digital Marketing Certification Course will teach you how to become an effective digital marketer with an inbound-first mindset.

Who is this for?

• Marketing Managers looking to upskill their digital marketing expertise.
• Content marketers looking to broaden their skillset.
• Students looking for an introduction to digital marketing.

What you’ll learn:

• Optimize your website for search engines.
• Create a non-paid strategy to build and grow a following.
• Create an ads strategy to amplify your business message to a targeted audience.

Course Details:

• 9 lessons
• 37 videos
• 11 quizzes
• 4:27 hours